What Are You Waiting For?

By Lauren Hill


What does the average person do most over the course of their lifetime?

The answer? …. WAIT.

To exemplify this common human activity, junior-year product design students at Parsons The New School for Design teamed up with The Poltrona Frau Group North America (the world’s leading producer of luxury home furnishing), Parsons’ faculty members, and designer Andrea Ruggiero to develop furniture concepts that interpreted the theme of waiting.

The “Waiting for You” exhibition challenged students to work with new forms and consider how people spend their time “waiting” while developing furniture ideas. After the seven-week studio, these young designers presented their proposals on May 10th to a panel of judges including Federico Materazzi, legendary designer Massimo Vignelli, Elle Décor editor-at-large Ingrid Abramovitch, Parsons product design director Rama Chorpash, and Andrea Ruggiero.

Who were the winning designers?

1st place: Haruka Imai, “Daydream”
“Daydream” consists of a flower-like storage accessory for small, everyday belongings and a complementary stool that allows you to wait — or pause for a moment — on your way into or out of the house. Both pieces live in the entrance hallway where we typically come and go without stopping. “Daydream” allows you to stop for a moment to savor a thought or a memory, thereby escaping reality.

2nd place: Lauren Edgar, “Amichetto”
“Amichetto” is a modular seating solution for public spaces, specifically designed for waiting in a retail environment while your companion shops. Aside from seating, the bench provides space for shopping bags, magazines, beverages, and for all things essential for the ease and comfort of those waiting.

3rd place: Shaun Kasperbauer, “Hester”
Sometimes you have so much fun at the pre-party that you forget all about the main event: “Hester” facilitates such evenings by combining a side table and bar cabinet in one. With “Hester,” time spent waiting is time spent enjoying the company of your friends.

Who knew “waiting” could look so good?

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